I speak to dozens of dentists every week, and when I ask them, “do you have a dental marketing plan or strategy?” they look at me cross-eyed, or with a blank stare.
That pretty much tells me they don’t!
With the majority of people now getting on google (the Internet) when they need a local service, it is imperative you have a marketing strategy to be found when they are looking, and more importantly interested in a specific dental procedure.
If you don’t, your competitor down the street will get all the new patients and not you!
I’ve had many dentists tell me they are “covered” when I ask them about dental digital marketing. When I dig just a little deeper, they are not, and unfortunately have not been testing and tracking the marketing they were paying for, and the ROI was not happening.
To attract high-quality patients that convert, you need to create a beast of a dental website, that is an inbound marketing machine.
How do you achieve this?