Dental Marketing

Click This Link To Schedule Your Call With Me We talk with dentists every week who enjoy doing cosmetic dentistry (specifically porcelain veneer cases) and would like to do more of them but don’t have the online presence in place to convert more website visitors into new patients. Understanding Consumer Mindest Getting into the mind … Continue reading “How To Grow Your Porcelain Veneer Revenues”

We’ve reviewed hundreds of dental websites on mobile devices, specifically on the cell phone and what we see the majority of the time is a poorly optimized website that leaves your visitor frustrated and heading over to your competitor who is giving her what she wants. Critical Mobile Elements That Must Be In Place When … Continue reading “You Are Losing Patients Because Of Your Mobile Website”

We have analyzed over 2500 dental websites and keep finding glaring issues over and over again, and many of these websites were created by the big dental marketing companies out there. You’ll know who I’m referring to so I don’t need to mention them in this article The #1 Goal Of Your Dental Website Any … Continue reading “Is Your Dental Website Losing You New Patients?”

As a privately owned dental practice, it is critical you think like a business owner. Part of that thinking is knowing what the lifetime value of a dental patient is. When you get this number it will open your eyes to the opportunity in front of you to grow and build a dental (or orthodontic) … Continue reading “What Is A New Dental Patient Worth To Your Practice?”

Debra Seidel-Bittke, discusses how to increase hygiene patient reactivation and retention, with simple tips for your team to implement right away to increase hygiene production and revenues. Here was what we discussed in todays Your Dental Success podcast: Typical percentages for hygiene revenues, and what they should be How to partner with your hygiene patient … Continue reading “Proven Tips To Create A Profitable Hygiene Department”

Dr Bilal Saib talks about marketing to patients in a non-salesy way. “Dr B” is a 20 year veteran of cosmetic and reconstructive dentistry; is a two-time Ironman competitor; and passionate about treating patients like human beings. And in fact has a popular podcast called, The Passionate Dentist. Here was what we discussed in todays … Continue reading “Use The Right Words To Secure More Treatments Episode #07”

Fred Joyal talks dental marketing in the new era. In today’s podcast Fred and I get into consumer mindset, patient expectations, his 2 books Everything Is Marketing and Becoming Remarkable and tips dentists can implement right now to retain their patients, and attract more new patients. Fred co-founded 1-800-Dentist, and was CEO for 20 years. … Continue reading “Dental Marketing In The New Era With Fred Joyal Episode #06”

I’m seeing a common theme here in dentistry. I receive at least 3-4 calls per week from frustrated dentists who feel they are getting burned by their current dental marketing company. I am not writing this article to go after any specific companies, or to bash them. I want to address the ongoing concern with … Continue reading “Dentists Are Beyond Frustrated”

Discover How To Leverage Facebook And Increase Your Practice Revenues Quickly Of all the dental practices we speak with, many have now at least grasped the importance of having a Facebook page. Many are not utilizing it properly, but I’m happy to see you have a page at a minimum. For the time-being Facebook is … Continue reading “How Facebook Can Get You 20 New Patients A Month And Fast”

This could be your front desk person talking to a dental prospect. Lets hope not. When we have our initial “exploratory call” with a dentist, we ask a lot of critical questions about their practice, to see what “leaks” are in their marketing, both internally, as well as externally. Call Tracking One of the most … Continue reading “Dentists Are Losing New Patients Daily”