Today I want to discuss the importance of a user-friendly dental website homepage. I’v consulted with hundreds of dentists who are frustrated with the lack of results from the Internet (and their website). When we look at their website, the first thing we do is do a 5 second brush-over of their homepage to see … Continue reading “Dentists: Is Your Homepage Missing These Critical Elements?”

Frustration seems to be a common theme with office managers of dental practices. I empathize with you if you are in this profession, as it makes for a long day in your practice. We know, as we’ve been seeing this issue for quite some time now. I’ve spoken to dozens and dozens of office managers … Continue reading “Dental Office Managers Are Frustrated”

(BTW, disregard the stethoscope, we know you don’t use them in your practice, but it is very hard to find a dentist image to use.) You’ve heard it and now seen the power of social media, with the IPO’s of Facebook and recently Twitter. How does this relate to you… and why do you care? … Continue reading “Social Media: Should Dentists Jump Aboard?”

I speak to dozens of dentists every week, and when I ask them, “do you have a dental marketing plan or strategy?” they look at me cross-eyed, or with a blank stare. That pretty much tells me they don’t! Gotta Be On The First Page Of Google With the majority of people now getting on … Continue reading “Do You Have A Dental Marketing Plan?”

I have got to get this off my chest as I am seeing this too often to let it go unmentioned anymore. I talk with dentists daily about their marketing challenges, frustrations and desires, and there are several issues that keep coming up, that I want to inform you of so that next time you … Continue reading “Dentists Beware…You Better Read This!”

I had to write this post this morning, as I have seen more than enough of my share of social media for dentists that is being done by overseas firms. It’s to the point now, I’m actually embarrassed for the dentist, as this is a direct representation of your business and brand online.

  ==> Click here to get your FREE Orthodontic Report!I have spoken to many orthodontists, and it’s a very lucrative profession, where investing in Orthodontic Marketing can be a huge bump to your practice revenues. With each case being between $5,000-$6,000, and a profit margin around 50%, each new patient brought in from marketing can … Continue reading “Are You Marketing Your Orthodontist Practice?”

Early on in every discussion I have with a dentist, I ask if they have a database of current and past patients. This is a critical question, as it is a powerful and very effective strategy to grow your dental practice revenues by double digits. Here are a few strategies you can use to increase … Continue reading “Leverage Your Database To Grow Revenues”

We have spoken to (and consulted with) dozens and dozens of dental practices in the

I’m honored and privileged to have been interviewed by Gary Takacs, who has the top dental podcast on itunes. We spent nearly an hour discussing dental website design and usability. Specifically what to have on your website to get the best ROI. It’s unfortunate, but many dentists spend thousands (and sometimes up to ten thousand) … Continue reading “Interview On Top Dental Podcast – Website Design And Usability”